DigiPharmaX Awards 2016
Here’s presenting DigiPharmaX Awards for the Indian Pharma industry.
Today, there is not a single facet of human life that is untouched by technology. Evolution of technology has transformed the way we live, work and experience life. Large scale consumerization of technology has left no choice to industries and enterprises either, but to evolve.
Digital Technology has significantly contributed to developments in all industries. Healthcare is one of the most important industries, where technology plays a crucial role as this fusion directly affects and influences the well being of all human lives.
Like companies in other industries that are offering mobile solutions, provide personalized product recommendations, and empower customer-service agents with a 360-degree view of the customer; most healthcare providers are also transforming the way they service their end consumers. And so are the Pharmaceutical industry and the medical device manufacturers. This is inevitable in an era where the entire ecosystem has undergone a major technological transformation.
India has already become the most sought after destination for Digital Technology, while Indian Pharmaceutical industry ranks third in terms of volume and fourteenth in terms of value, globally.
With the Digital India Programme, India is doing its bit to mark its place in the global technological map and driving India towards becoming a digitally empowered society and knowledge economy.
Furthermore, the entire Pharma Industry is looking at leveraging Digital Technology for strategic advantage.